Saturday, November 13, 2010

Trends in Pop Psychology books

Bounce (Mathew Syed)
Switch (Chip Heath & Dan Heath)
Think! (Michael LeGault)
Choke (Sian Beilock)
Blink (Malcolm Gladwell)

Is it just me or is there a trend in popular psychology books?  Even the book covers follow a specific style.  So, just as you'd recognize a YA vampire novel by it's cover, you can now pick a popular psychology book by it's one-word title and cover art.

I've reached my tipping point.  I've bounced from one book to the other and obviously I'm no Mozart, Federer, Picasso or Beckman.  I've tried to switch but change is hard.  In the end, I started thinking without thinking and now, I can't stop blinking. Next think you know I'll be choking. I can't get it right.  All this science of success is too much for my brain.

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